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If, for instance, someone browses YouTube and then decides to listen to music, a voice query like "Play 'Uptown Funk'" would open the song on YouTube, even if the consumer had set Pandora as their default music app. According to those allegations, Google wants to force Roku to only show YouTube results when someone launches a voice search from within the YouTube app. Roku also alleges that Google aims to dictate how the streaming device maker treats voice search results. Ultimately, the two companies made peace, and Apple began supporting VP9 last year.
#CODEC ARM VU ZERO 4K TV#
Apple resisted supporting VP9 for years, which resulted in 4K YouTube streams not being available on Apple TV devices. For example, Google has long forced device makers to use the free VP9 codec for 4K YouTube streams. Google has long aggressively pushed for the adoption of more efficient and less costly codecs, and at times ruffled feathers doing so. However, most current-generation streaming devices, including Google's own Chromecast dongles, do not support AV1 decoding, and hardware makers may have to spend a few extra dollars on their devices going forward before economies of scale kick in.Īlso worth noting: This is not the first rodeo for many in this industry.
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Additionally, Google also seems to push makers of smart TVs and streaming devices not based on Android TV to use AV1 for YouTube.ĪV1 has strong cross-industry backing, including from companies like Netflix, Hulu, Amazon and Microsoft, and it's widely expected that the industry will eventually support it across a wide range of devices and services. As Protocol first reported in October, Google is requiring makers of Android TV devices to support AV1 starting this month.
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This allegation bears some extra weight because of Google's own Chromecast TV streaming device, which is currently selling for $20 more than the cheapest Roku streamer.Īt the core of this allegation appears to be Google's decision to push hardware makers to adopt the AV1 codec, an open video codec that promises better-looking 4K videos at lower bitrates. Roku is alleging that Google is using the YouTube TV negotiations to push it to enforce hardware requirements for future Roku products that could make Roku devices more expensive.